Problem: Adults don’t enjoy their birthdays anymore.
Insight: They were always great at Pizza Hut.
Solution: Remind the public we’re still here .
OOH
Fly posters
Instagram carousels
Pizza Hut will have a prize draw, selecting people at random to win an organized themed birthday party at the restaurant.
Turning the Pizza Hut Instagram into a memory-filled community
Themed birthday parties for the winners