With permision the Halifax app collectes data on the usuage of subscription based sites for you to view on the app.






VAMPIRE SUBSCRIPTIONS 
BLEED YOU DRY



Problem: 42% of people forget about unwanted subscriptions.

Insight: These “vampire subscriptions” drain your account without you noticing.

Idea: Halifax creates “Garlic” a new add on within the Halifax app to remind people of their forgotten subscriptions. 

                   
                         
Halifax sends reminders.




                        
ATM screen, with bood dripping down, distributing garlic.



       
Horrors on the underground


OOH