News article
ORDER EASIER
Problem:
Only 6% of Deliveroo users are age 60+.
Insight:
Delivery apps are challenging if you struggle with phones.
Solution:
Create the world’s first dial up service on Deliveroo to make it accessible to the elderly.
Direct mail to announce the new dial up service with a selection of treats to promote the countless choices of restaurants.
Prints
Deliveroo phones in retirement homes