News article
ORDER EASIER
Problem:
Only 6% of Deliveroo users are age 60+.
Insight:
The elderly generation struggle to keep up with technology.
Solution:
Make it accesible by creating the worlds first dial up service on Deliveroo.
Direct mail to announce the new dial up service with a selection of treats to promote the countless choices of restaurants.
Prints
Deliveroo phones in retirement homes