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GO OUT WITH A BANGER
Problem
: 60% of people who use Spotify don’t have premium.
Insight
: Hearing is the last sense you lose when you die.
Opportunity
: Show how Spotify premium ensures you go out with a banger.
OOH
OOH
Spotify ads
Spotify podacts, getting artists to discuss the ideal song to die to
Dying to an ad Spotify build